Engagement Services
For
many successful companies, engagement with stakeholders- those that
influence, or are influenced by the organisation - is becoming central
to their business sustainability strategy. Companies such as Shell
and Monsanto have learnt the hard way that you ignore your stakeholders
at your peril. Telling people what you are doing is no longer enough
- listening to their concerns is critically important too. By engaging, organisations
are undertaking both a risk management and a business development
activity, specifically:
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Gaining
advance warning of potential risks |
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Identifying
unseen opportunities such as new products, markets and partnerships. |
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Ensuring
a licence to operate, developing strong relationships that
will help retain trust when difficulties arise and build brand
value |
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Balancing
the needs and expectations of all stakeholders and learning
from the different perspectives they bring. |
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Connecting
with and supporting the communities in which they operate
and in which their employees live. |
How We Can Help
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Stakeholder
mapping: uncovering the characteristics of your stakeholders,
their attitudes, needs and comparing these to your organisation’s
direction and practices |
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Stakeholder
dialogue planning, process development, facilitation and delivery |
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Stakeholder
engagement strategies and business integration |
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Strategic
partnership development. |
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Partnership
development for community projects. Enlivening philanthropic
or community interactions. |
Moving From Engagement to a Partnership
Approach
By engaging with stakeholders and developing
more trusting relationships, organisations may begin to develop
partnerships which help both parties drive sustainable development
improvements. Partnerships can help companies by providing better
and more innovative solutions to problems than would be achieved
by working independently, or by paying a contractor to provide a
solution.
The idea of partnerships is simple, but organisations don't always
find them easy to realise. Sd3 can advise organisations on developing
and strengthening their relationships with their stakeholders through
partnerships and engagement. Sd3 can identify, make the case for
and help develop partnerships that improve performance, develop
new markets, eliminate a problem, or promote an issue that the organisation
supports. Being familiar with a wide range of potential partners,
speaking the languages of sustainability and business, and understanding
the sustainability challenges faced by the organisation brings real
benefits.
Sd3 Engagement and Partnership Projects
Include:
Society
of Motor Manufacturers and Traders
Stakeholder engagement process
Project
SIGMA
Partnership management (DTI funded partnership
project lead by Forum for the Future, British Standards Institute
and AccountAbility)
National
Assembly for Wales
Stakeholder engagement in policy assessment
The Post Office
Recycling partnership - please
contact Sd3 for details
Royal Mail
Product re-use partnership - please
contact Sd3 for details
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